CASE STUDY —

Public Communications Strategy & Media Production – Hawaii County OSCER

Comprehensive public communications campaign combining research, design, and multimedia to improve community outreach and engagement.

Huakaʻi Creative partnered with the County of Hawaiʻi’s Office of Sustainability, Climate, Equity, and Resilience (OSCER) to deliver a comprehensive communications campaign supporting public outreach and community engagement across Hawaiʻi Island.

The project began with a structured marketing assessment and stakeholder interviews to identify communication gaps, audience priorities, and opportunities to strengthen awareness of sustainability initiatives. These insights informed a cohesive messaging framework and integrated visual system spanning print, digital, and multimedia communications.

Huakaʻi Creative developed custom illustrations, infographic posters, and branded communication templates to ensure consistency across public-facing materials. The team also managed the full production of community interview videos and animated explainers, guiding each phase from concept development through final delivery.

Completed on an accelerated timeline, the project required focused collaboration and disciplined project management. The result was a clear, credible communications toolkit that strengthened OSCER’s ability to educate, engage, and connect with diverse audiences across Hawaiʻi Island.

Project Deliverables

 Marketing assessment report identifying communication gaps and strategic opportunities
 Community stakeholder research including interviews and summarized insights
 Print design system including custom illustrations, icons, banners, posters, brochures, flyers, and stickers
 Branded communication templates for social media, email campaigns, and presentations
 Three custom infographic posters to support public education initiatives
 Four full-length community interview videos
 Four animated explainer videos
 Professional photography repository for ongoing campaign use

Social Media Templates

OSCER

Animated Explainer Videos

OSCER

Poster Designs

OSCER

Custom Illustrations

OSCER

Brochure Design

OSCER

Client Feedback

"Our office had an outstanding experience working with Huakaʻi Creative on a comprehensive communications package for our office. From the very beginning, Chris was thoughtful, knowledgeable, and deeply respectful of place-based and cultural context. He led a streamlined research and engagement process that included reviewing our existing materials and listening carefully to staff, community members, and cultural practitioners to ensure our messaging felt grounded and authentic.

Despite an incredibly tight timeline, Chris delivered far above expectations. He produced a wide range of high-quality creative assets (including custom icons, photo libraries, print collateral, branded templates, infographics, educational materials, illustrations and digital content) while maintaining consistency, clarity, and cultural integrity across everything. The final products were not only visually strong, but also practical, adaptable, and easy for our team to use long-term.

Chris was exceptionally easy to work with: responsive, organized, and flexible. He consistently met deadlines, incorporated feedback seamlessly, and went above and beyond to ensure the final deliverables truly supported our mission.

We highly recommend Huakaʻi Creative to any organization or company looking for a creative partner who is professional, timely, and genuinely invested in delivering meaningful, high-impact work."

– Molly D. | County of Hawaiʻi Office of Sustainability, Climate, Equity, and Resilience (OSCER)

Let's Talk

Reach out today to discuss your goals and see how our strategic marketing solutions can help your business or organization grow.